Proven Design at a Powerful Price $199 HERO Joins $299 HERO5 and $399 HERO6, Making GoPro Life-Capture Accessible to All
SAN MATEO, Calif., March 29, 2018 – GoPro, Inc. (NASDAQ: GPRO) has added a new HERO camera to the family. On sale now, HERO is a $199, go-anywhere, capture-anything camera that makes it easy to share experiences that would be difficult to capture with a phone. GoPro launches entry-level HERO at the powerful $199.99 price.
HERO features a 2-inch touch display, is waterproof to 30 feet and is extremely durable, making it the perfect GoPro for kids, adventurous social sharers and travelers.
"HERO is a great first GoPro for people looking to share experiences beyond what a phone can capture," says Meghan Laffey, GoPro's VP of Product. "HERO makes it easy to share 'wow' moments at a price that's perfect for first-time users."
Sharing cool experiences with HERO is simple. It offloads your photos and videos to the GoPro app which creates fun, shareable videos for you, automatically. No more fumbling with your SD card or plugging your camera into a computer. HERO makes it simple.
HERO is available today at retailers around the world. Key features include: