ProGrade Digital News

From ProGrade Digital:
 
CFexpress 1.0 Memory Cards Provide Read Speeds of up to 1400MB/s to Maximize Workflow for Professionals
 
LAS VEGAS, NV, CES JANUARY 08, 2019 – ProGrade Digital, founded with a mission to provide the highest quality professional grade memory cards and workflow solutions, is taking part in a technology demonstration highlighting its CFexpress 1.0 card teamed with Thunderbolt 3.0. Professional photographers using the Nikon Z series cameras are demonstrating workflows, both mobile and desktop, as paired with the ProGrade Digital CFexpress card plus Thunderbolt 3.0-enabled personal computers. The presentation is taking place at CES in Central Hall 10048.
 
“ProGrade Digital is delighted to be participating in this technology demo highlighting the speed of the ProGrade Digital 1TB CFexpress card and Thunderbolt 3.0 within the digital workflow,” said Wes Brewer, founder and CEO of ProGrade Digital. “With read speeds up to 1400MB/s, this technology provides peak performance for offloading cinema-quality video and still image files at speeds that are at least three times faster than ever before.”
 
ProGrade Digital CFexpress 1.0:
 

• Fully compliant with CompactFlash Association 1.0 specification
• XQD host interoperable with firmware support
• 1,400 MB/s continuous read speed capable; write speed 1000MB/s
• Certified to perform at a minimum sustained transfer speed of 400MB/s
• Dimensions: 29.6 mm x 38.5 mm x 3.8 mm
• Metal enclosure/encasement to endure high temperatures and provide better thermal conductivity
• Built-in thermal throttling to protect card and its content in the event of overheating

B&H carries ProGrade Digital products.

From ProGrade Digital:
 
Get Simultaneous Transfer of Files from Cards in Both Slots at Speeds of to 10Gb/s (1.25GB/s)
 
SAN JOSE, Calif., January 04, 2019 — ProGrade Digital, founded with a mission to provide the highest quality professional grade digital memory cards and workflow solutions, introduces and announces immediate availability of its newest product, the SD Dual-Slot USB 3.1, Gen. 2 Card Reader, $79.99 USD. As with all other ProGrade Digital USB 3.1, Gen. 2 workflow readers, files on each card transfer simultaneously at speeds of up to 10Gb/s (1.25GB/s).
 
“Many of today’s professional cameras have two SD slots, so it is only natural that ProGrade Digital’s newest USB 3.1, Gen. 2 workflow reader be a dual-slot for SD cards,” said Wes Brewer, founder and CEO of ProGrade Digital. “Based on the successes of earlier workflow readers, we know that our patent-pending magnetic base, compact rugged design and inclusion of two USB cables (Types A to C and C to C) really resonates with both professionals and prosumers. The dual-slot reader for SD cards provides just one more choice for our customers.”
 
The Prograde Digital USB 3.1, Gen. 2 Dual-Slot SD Card Reader is available on Amazon.

From ProGrade Digital:
 
Company Adds Two New USB 3.1, Gen. 2 Card Readers: microSD Dual-Slot Card Reader, CompactFlash & SD Dual-Slot Card Reader
 
COLOGNE, Germany – photokina – ProGrade Digital, founded with a mission to provide the highest quality professional grade memory cards and workflow solutions, expands product range with introduction of professional grade microSDXC memory cards, plus two USB 3.1, Gen. 2 dual-slot workflow readers. New ProGrade Digital microSDXC UHS-II, U3, Class 10, V60 card delivers maximum read speed up to 200MB/s and maximum write speed up to 80MB/s. Video Speed Class V60 tested and certified, the card’s sustained write speed will not dip below 60MB/s, which ensures no dropped frames during video recording. Company also announces microSD Dual-Slot Card Reader, plus CompactFlash & SD Dual-Slot Card Reader. Booth readers support USB 3.1, Gen. 2 protocols and offer data transfer rates up to 10Gb/s (1.25GB/s).
 
ProGrade Digital microSDXC UHS-II, V60
 

• Certified to perform at maximum read up to 200MB/s; maximum write up to 80MB/s
• V60 tested and certified to perform at minimum sustained write speed of 60MB/s
• Optimized for 4K, UHD, Full HD, most high bit rate MPEG-4 CODECs
• Rigorous full card testing, plus component-level testing down to individual memory chips
• Laser-etched serial number to track key components and manufacturing data for highest quality control
• 32GB ($49.99); 64GB ($74.99); 128GB ($114.99)
• 3-year warranty

CompactFlash & SD Dual-Slot Card Reader and microSD Dual-Slot Card Reader
 

• USB 3.1, Gen. 2 interface provides speed up to 10Gb/s (1.25GB/s)
• Concurrent maximum speed data transfer from cards in both slots
• Includes two 18” connection cables: one Type A to Type C and one Type C to Type C
• Magnetized bottom connects reader to laptop
• Each reader MSRP $79.99 USD
• 2-year warranty

Products available Q4 at Amazon.com, B&H Photo and Video websites. ProGrade Digital products now shipping to 27 European countries via Amazon and Amazon Prime.

Wes Brewer, CEO ProGrade Digital has published a comparison between two emerging memory standards: SD Express and CFexpress.

Recently, the SD Association (governing body for SD card development and standardization) announced finalization of revision 7.0 for the card SD specification. This revision now includes a section 8.0, which adds an NVMe compliant, PCIe interface option. Like the announcement of CFexpress 1.0 made by the CompactFlash Association in August of 2016, the PCIe interface with NVMe provides a scalable path for improved performance in flash-based storage devices, and conforms to industry standards in use for devices such as SSDs.
 
This white paper provides an objective look at variances between the two standards SD Express and CFexpress.

See the ProGrade Digital SD Express vs. CFexpress White Paper for more information.
 
B&H carries ProGrade Digital memory products.

From ProGrade Digital:
 
1,400MB/Second Data Transfer Speed Reaches New Milestone
 
LAS VEGAS—NAB—ProGrade Digital, founded with a mission to provide the highest quality professional grade digital memory cards and workflow solutions, has become the first company to publicly demonstrate the CFexpress 1.0 technology with 1TB of capacity. Debut of this important next generation digital memory card form factor, presented by CEO Wes Brewer and VP of Marketing Mark Lewis at NAB in Las Vegas, provides solid proof that the industry is moving toward productization of this new standard.
 
“The CFexpress standard has been evolving for several years within the CompactFlash Association as a successor to both CFast and XQD formats. We are pleased to be working within the CFA and aside device manufacturers to bring to market this next generation removable storage standard,” said Brewer. “Industry adoption of CFexpress will allow for much higher resolution and higher bit rate image capture than ever before in many still image and video capture devices. Faster offload speeds will also greatly benefit the post-capture workflow through the extremely high read speeds it provides. With our demonstration today, we’ve also been able to show compatibility for the CFexpress Type B form factor with XQD memory cards–showing operation of both card standards in a common Thunderbolt 3 reader.”
 
ProGrade Digital demonstrated performance benchmark speeds exceeding 1,400MB/second and burst write speeds of greater than 1,000MB/second–nearly three times faster than CFast memory cards and more than four times those for SDXC UHS-II.
 
CFexpress 1.0 Demonstrated Technology Key Features:
 

• Industry-leading speeds
• Greater than 1,400MB/second read
• Greater than 1,000MB/second burst write
• CFexpress Type B format factor with two lanes of PCIe and NVM Express support
• XQD form factor interoperability
• Dimensions: 29.6 mm x 38.5 mm x 3.8 mm

The founders of ProGrade Digital are industry veterans in the removable storage and digital photography industries. Each, having spent time at leading companies such as Lexar and SanDisk, brings extensive expertise in the design, development and manufacture of digital storage products, plus longstanding relationships with key manufacturing and supply chain partners. The company focuses exclusively on development of memory cards, card readers and workflow software for professional imaging markets. Flagship products, ProGrade Digital CFast 2.0 and ProGrade Digital SDXC UHS-II, are optimized to render maximum performance when paired with high-end DSLR, mirrorless, camcorder and digital cinema cameras from manufacturers such as Canon, Nikon, Panasonic, Sony and Blackmagic. ProGrade Digital memory cards expand the creative visions of cinema and photography professionals around the world.
 
B&H carries ProGrade Digital Memory Cards.

B&H has ProGrade Digital CFast 2.0 and SDXC UHS-II Memory Cards in stock.
 
Unfamiliar with the ProGrade Digital? The company was formed by formar Lexar executives with a focus on memory cards with superior quality, performance and reliability.

From ProGrade:
 
Former Lexar Executives Start New Company: Pledge to Focus on Developing and Marketing Products of Superior Performance, Quality and Reliability
 
SAN JOSE, Calif. – Feb 15, 2018 8:00 am EST — ProGrade Digital, a new company founded on a mission to provide the highest quality, professional grade memory cards and workflow solutions available, today announced a new line of products designed to uniquely fill the needs of today’s high-end DLSRs, camcorders and digital cinema cameras. Memory cards will be offered in a variety of formats and industry-leading capacities. The company will also design and market a selection of card readers, starting with a CFast & SD Dual Slot Workflow Reader that boasts a USB 3.1, Gen. 2 transfer protocol. ProGrade Digital’s new memory cards and card readers will become available in the month of February Amazon.com and B&H Photo and Video.
 
ProGrade Digital was founded by former executives from Lexar who held management or technical leadership positions at the company recognized as the pioneer in memory card development for digital photography. The team has more than 60 years of combined experience in the design, development and manufacture of memory cards gained while working for Lexar, SanDisk and other firms. Leveraging its experience and industry relationships, the team will focus exclusively on developing and marketing memory cards, card readers and software optimized for use within professional cinema and photography markets.
 
“Our goal is to be the professional’s source for top performing, professional grade memory cards and workflow solutions,” says Wes Brewer, founder and CEO of ProGrade Digital. “We will be committed to focusing our efforts on the digital imaging pro who is meticulous about his equipment and workflow—delivering the best service, plus best product quality and reliability.”
 
Key Features of ProGrade Digital Memory Products
 
Imaging experts who shoot RAW, RAW HD video, 4K, 8K, 3D and 360-degree video may rely on ProGrade Digital’s high-performance storage cards and workflow accessories.
 
Memory Card Key Features
 

• Professional-level capacities for CFast 2.0 and SDXC UHS-II memory cards
• Optimized controllers specifically designed for use in professional-grade cameras
• Rigorous full-card testing with serialized tracking of key components and manufacturing
• ta for the highest quality control
• Component-level testing down to individual memory chips for optimal quality
• 3-year warranty

Card Reader Key Features
 

• Dual slot reader for CFast 2.0 and SDXC UHS-II card formats
• USB 3.1 Gen. 2 transfer speed of up to 10Gb/second
• Supports concurrent full-speed flow of data from cards in each slot
• Portable and compact
• Includes two 18” connection cables: one for Type A to Type C and one for Type C to
• pe C
• Magnetized reader bottom firmly connects reader to laptop (using included metal
• unting plate)
• 2-year warranty

Card Format	Speed	Capacities	Pricing
CFast 2.0	550MB/sec	128GB, 256GB, 512GB	$229.99, $349.99, $699.99
SDXC UHS-II, Class U3	200MB/sec	64GB, 128GB, 256GB	$54.99, $94.99, $189.99

Reader	Supported Media	Interface	Speed	Pricing
CFast & SD Dual Slot Workflow Reader	CFast 2.0, SDXC	USB 3.1 Gen. 2 Up to	10Gb/sec	79.99

ProGrade Digital memory cards are designed to provide the highest levels of performance, quality and reliability in high-end DSLRs, camcorders and digital cinema cameras from manufacturers such as Canon, Nikon, Sony and Blackmagic.
 
ProGrade Digital cards and card readers are available online at Amazon.com and B&H Photo and Video.