Canon Europe has launched its latest campaign, in collaboration with elite Parkour athletes Storror. Filmed in the historic city of Istanbul in Turkey, the campaign encourages people to try a new experiences for the first time and capture it on a Canon camera.
London, UK, Monday 25th June 2018 – The challenge saw the seven-strong UK based group jump, vault and climb over a combination of obstacles, including the Galata Bridge, the domed cupola rooftops near Süleymaniye, culminating with a leap onto the roof of a passenger ferry, carrying them to the cargo seaport of Haydarpasa on the Asian side of the Strait, to successfully complete the challenge.
Storror filmed their adventure exclusively using a variety of Canon cameras and lenses, which included the award-winning EOS M50 and an EOS C200 cinema camera. The EOS M50 mirrorless camera was selected due to its lightweight and compact body, fast autofocus and seamless connectivity to social media, making this the perfect choice.
The elite athletes have earned a loyal following on social media, with over 1 million subscribers to their YouTube channel alone. Over the years, the free-runners have travelled to over 78 countries and are unique in the way they shoot, direct and edit their own material. Storror’s Drew Taylor has previously helped choreograph action scenes in blockbuster movies such as Kingsman 2: The Golden Circle and Dr Strange starring Benedict Cumberbatch.
Lee Bonniface, Marketing Director, Canon Europe said: “We are delighted that we were able to support Storror become the first Parkour group to cross continents. We challenged them to attempt something bold and capture their experience to inspire others to do the same. Whilst we don’t expect everyone to be quite as daring, every day can produce a first and Canon will help you capture it.”
Drew Taylor from Storror, said: “When Canon Europe challenged us to do something for the first time, we came up with the idea of using Parkour to cross continents. Rather than making things easy for ourselves, we took things to the next level, creating something that had never before been attempted, by doing it over moving boats and vehicles and traversing through the busy streets of Istanbul.” He added: “Canon Europe also provided us with the awesome EOS M50 to use, which is lightweight and has great autofocus, perfect for fast moving parkour. We were able to connect the cameras to our smartphones for a quick and easy upload to our social channels.”
On location in Istanbul with Storror was Samo Vidic, a highly acclaimed sports photographer and Canon ambassador. Samo used a selection of Canon equipment to photograph and capture Storror’s first, which included the EOS M50, EOS 5D MK IV, EOS 1DX MK II and an EOS C200.
From the Canon Professional Network:
If you are a photographer under the age of 24 or in full-time photographic education, or have just graduated, you have until Tuesday 14 July 2015 to apply online for this year’s Ian Parry Scholarship. A £3,500 prize plus incredible career opportunities await you...
Photojournalist Ian Parry died, aged 24, while on assignment for The Sunday Times during the Romanian revolution in 1989. Aidan Sullivan, The Sunday Times’ picture editor at the time plus Ian’s friends and family, established the Scholarship to honour his memory and help young emerging photojournalists.
Says last year’s winner, Alejandro Cegarra from Venezuela: “Three years ago when I started my photography career in a Venezuelan newspaper, I never thought that I would be where I am today and I wouldn’t be where I am without the scholarship. It has been a unique opportunity in every way.”
“The Scholarship put my work on the map: assignments, editors, you meet photographers who you admire, and that makes you grow. It is like finally opening your eyes.”
Cegarra added: “Ian Parry’s brother told me ‘No matter what you do or who you are in the future, from now on you will always be part of the Parry family’ and since then I always try to honour those beautiful words and the Ian Parry legacy.”
The Scholarship’s founder and driving force, Aidan Sullivan, added: “It has been remarkable to look back over 25 years and see what the Ian Parry Scholarship has achieved, how it has managed to help so many photographers in the early stages of their careers and has become one of the most important, widely respected and renowned award for young photojournalists.”
“We have a long list of alumni who are now amongst the most influential photographers of their generation: Marcus Bleasdale, Jonas Bendiksen, Simon Roberts, Sebastien Liste and just last year Alejandro Cegarra was added to that list.”
“Alejandro visited Visa pour l’Image in Perpignan, France, last year and sat alongside our Patron Don McCullin at a press conference to mark the 25th anniversary of Ian’s death. Little did he know then that within just 12 months he would join Reportage by Getty Images and be on his way back to Perpignan with his own exhibition.”
“That is how important this award is and I am immensely proud of what we have achieved – and I know that Ian would too.”
How to enter
Entrants must submit examples of their work from their portfolio and a brief synopsis of a project they would undertake if they won. The prize consists of £3,500 towards their chosen assignment and £500 to those awarded Highly Commended and Commended.
The benefits of winning this prestigious prize are considerable. World Press Photo automatically accepts the winner onto its final list of nominees for the Joop Swart Masterclass, held in Amsterdam, The Netherlands. This is a significant prize for any photographer and along with the support of Getty Images, Canon Europe and The Sunday Times Magazine – which publishes all the finalist’s work – the scholarship provides an excellent launch into a professional career in photography.
For more information and how to apply go to the Ian Parry Scholarship website.
United Kingdom, Republic of Ireland, 6th May 2015 – Today Canon announces the launch of a series of downloadable and app based city guides that offer fresh and unique perspectives of six cities across Europe - London, Paris, Madrid, Berlin, Milan and Amsterdam. The curated guides invite consumers to explore the world around, look deeper and seek out the fascinating and beautiful stories that unfold everyday.
The introduction of the city guides is part of Canon’s continuing ‘Come and See’ brand campaign, the latest iteration of which features two freeclimbers who explore cities around the world from unique perspectives and breathtaking vantage points. The city guide series offer a more everyday look at cities, inviting people to take a fresh look at familiar landscapes and encouraging the discovery of hidden locations from unexpected angles.
To curate each exclusive guide, Canon has collaborated with six sets of influencers, local to each selected city. Each personality brings their passion, creative flair and area of expertise to offer their unique perspective on the tour stops mapped out:
Nigel Taylor, Consumer Imaging Marketing Communications Director, Canon Europe, commented, “In a world full of fascinating stories, breath-taking views and hidden gems, it’s natural that in the hustle and bustle of life we overlook and at times take our surroundings for granted. At Canon, we want to help consumers enjoy cities across Europe in all their unique glory. We hope that people will relish the opportunity to seek out new perspectives and in turn capture that beauty on camera or video to cherish forever”.
Downloadable City Guides
All six city guides will be available for download via Canon’s dedicated 'Come and See' website from May 1st 2015, inviting consumers to discover European cities as they’ve never experienced them before. In addition, the website provides consumers with insight into the ‘Come and See’ campaign, including videos featuring the influencers, as well as technology stories and product information.
City Guides via Canon Companion Apps
Each city guide will also be featured as part of Canon’s new EOS 760D & EOS 750D, and EOS M3 Companion apps, compatible with iOS and Android, consumers can download and use the app regardless of whether they own the product or not. Users will be able to navigate their way through guides and city maps and gain handy photography tips and advice to inspire and support them in their journey of exploration around each city*.
Share your travel story with us!
City guide users are encouraged to share their favourite travel photos and experiences with the hashtag #comeandsee.
* The Madrid, Amsterdam, London, Berlin and Milan guides are available within the app from today, with Paris to follow in June.
From Canon Europe:
Canon offers two-year warranties for EOS pro camera bodies
Canon is reinforcing its commitment to high levels of service with the announcement of an additional one-year warranty for its EOS-1D X, EOS-1D C, EOS C100, EOS C300, EOS C300 PL, EOS C500 and EOS C500 PL camera bodies, providing photographers and filmmakers with two years of warranty coverage in total, free of charge.
The offer consists of a one-year extension on top of the one-year Standard European Warranty System (EWS), under identical terms and conditions, for a total warranty period of two years from the date of purchase (a proof of purchase and the one-year Standard European Warranty System will be required).
The two-year warranty is valid on products originally distributed by Canon within the EU countries plus Lichtenstein, Norway and Switzerland. To be able to claim the additional year of warranty you must have purchased the product in one of these countries.
For full details and terms and conditions you can download the warranty leaflet.