Canon Australia and National Geographic Announce TV-Series Partnership
From Canon Australia:
Sydney, Australia – March 18, 2015 – Canon Australia and National Geographic Channel have announced their partnership to deliver Australian viewers a new television series that gives rare insight into the eyes of some of Australia’s, and the world’s best photographic storytellers. Titled Tales by Light, the series will air in six episodes premiering from 8.30pm AEST Sunday May 24 on National Geographic Channel.
Tales By Light is the first television series produced by Canon Australia and is a natural progression for the photographic brand, explains Canon’s Director of Consumer Imaging and Executive Producer for the Series, Jason McLean:
“We see our role in imaging as enabling people to tell their stories, and what better than inspiring a large and passionate audience through the eyes of some of the best storytellers in the world. The partnership with National Geographic Channel is a perfect fit for us given their dedication to telling powerful stories through captivating imagery.”
Produced by emerging cinematographer and Canon Master, Abraham Joffe, Tales by Light showcases five of Australia’s, and the world’s, best photographers pushing the limits of their craft in some of the world’s most extreme and fascinating environments.
Each a master of their respective field, the photographers give rare insight into their endless journeys as visual storytellers – their challenges, motivations, and moments of joy in capturing an elusive moment by light. Shot in 4K resolution, the series is a stunning visual spectacle to immerse and inspire viewers through new ways of viewing the world around them.
“There is growing opportunity in strong, aligned brands partnering to amplify each other’s efforts and be innovative in media, especially,” says National Geographic Channel’s Managing Director for Australia and New Zealand Jacqui Feeney.
“Tales By Light is cool entertainment filmed in stunning 4K that appeals to our Nat Geo viewers. Both Canon and National Geographic Channel have shared values around the power of great imagery and technology being underpinned by great storytelling and reaching audiences in new and engaging ways. TV remains a powerful medium and storytelling is in our DNA so we were delighted to work with Canon on this new TV series.”
Art Wolfe has photographed for the world’s top magazines such as National Geographic, Smithsonian and GEO. Photographing creatures of the planet has been a major portion of Art’s life’s work spanning the past five decades. In the words of Sir David Attenborough: “Art Wolfe’s photographs are a superb evocation of some of the most breathtaking spectacles in the world.”
Darren Jew is one of the world’s leading marine photographers. He has forged an impressive career having shot for the likes of Tourism Australia, WWF (World Wildlife Fund) and the CSIRO. His knowledge of the ocean and its creatures coupled with his adventurous spirit, makes a brilliant subject to document.
Richard I’Anson is an acclaimed travel photographer, founder of Lonely Planet Images and the author of Lonely Planet’s Guide to Travel Photography. His work can be seen all over the world with hundreds of book titles featuring his photography. As a travel photographer, Richard lives and breathes his profession and has photographed in nearly 100 countries across all 7 continents.
Peter Eastway is an AIPP Grand Master of Photography best known for his exquisite landscape work. After learning his craft in the darkroom, he has embraced digital post-production to take a leading role in creating a new tradition of landscape photography. Peter's work continues to be published and exhibited internationally, including Qantas The Australian Way magazine.
Krystle Wright is a pioneering extreme sports photographer, driven by a passion to capture unique perspectives and increase the visibility of the most extreme sports and athletes. On a continual quest to challenge herself and others mentally and physically, Krystle achieves remarkable images that give insight into the demanding and beautiful world of adventure photography that few people get to see.