From Nikon USA: The New Nikon AF-S NIKKOR 85mm f/1.8G Prime Lens Combines Practicality with Portability Resulting In A Versatile Portrait Lens New NIKKOR Lens is Ideal for Low-Light, Portraiture and Adding Dramatic Background Blur to Both Photo and Video
MELVILLE, N.Y. (January 5, 2012) – Today, Nikon Inc. announced the addition of the new AF-S NIKKOR 85mm f/1.8G FX-format lens to its legendary line of NIKKOR lenses. The new 85mm is a fast, fixed focal-length lens with medium telephoto capabilities and a large maximum aperture of f/1.8 that is capable of performing a wide variety of imaging tasks with amazing sharpness and clarity.
“Whether a professional photographer who needs extreme sharpness or a photo enthusiast looking for an affordable, lightweight lens with amazing clarity, Nikon photographers appreciate and rely on the vast selection and dependability of NIKKOR lenses for their imaging needs,” said Lisa Osorio, general manager of marketing at Nikon Inc. “The new 85mm f/1.8 is fully optimized for capturing amazing photos and videos, while providing the ability to utilize background blur to compliment the subject of their photo.”
A welcome addition to Nikon’s growing line of versatile prime lenses, the new AF- NIKKOR 85mm is ideal for travel, general photography, low-light, landscape, portraiture and capturing movies with extreme depth of field. The 85mm is designed to capture photos utilizing beautiful image blur achieved due to its large maximum aperture. Furthermore, the lens is lightweight, easy to carry, and provides an equivalent focal length of 127mm when attached to a Nikon DX-format D-SLR camera body.
The construction of the 85mm f/1.8 consists of nine optical elements, with a seven-blade diaphragm which contributes to a substantially more circular bokeh for a natural appearance to out-of-focus background elements. Additionally, instances of lens flare and chromatic aberration are suppressed using Nikon’s exclusive Super Integrated Coatings, which also help ensure vividly accurate color balance.
The new lens also comes equipped with a carefully engineered optical system optimized to deliver superior image quality. The integration of an ultra-compact Silent Wave Motor (SWM) ensures fast, whisper-quiet AF operation, which is essential when recording movies. The 85mm also features two focus modes, M/A (manual-priority autofocus) and M (manual) to further enhance versatility and adapt to a shooters needs. Additionally, Internal Focus (IF) design prevents the front element from rotating, allowing for the use of filters and attachments. Price and Availability
The lightweight AF-S NIKKOR 85mm f/1.8G will be available in March 2012 for a SRP* of $499.95. For more information, please visit www.nikonusa.com.
To see the new AF-S NIKKOR 85mm f/1.8G lens and other new Nikon products, visit Nikon at the 2012 International Consumer Electronics Show (CES) at booth # 11039 from January 10-13th, 2012 in Las Vegas, NV.