Selected for the prestigious Camera of the Year award, the EOS 7D Mark II was lauded for its fast continuous shooting speed of 10 fps, 65-point all cross-type AF system, and other advanced features that, according to the committee, befit a flagship-level digital SLR camera. The camera was also recognized for bringing these high-level features together into an easy-to-use design, enabling users to effortlessly capture not only moving subjects, but any type of subject. Furthermore, the jury members highlighted the camera's “revolutionary” anti-flicker function, which ensures optimal exposure when shooting in environments lit by fluorescent or mercury-vapor lighting. The EOS 7D Mark II was said to be the only digital SLR camera equipped with an APS-C-size sensor that made its presence felt and, thanks to its telephoto effect, continuous shooting speed and other features, once again brings new value to the APS-C-size sensor format.Camera GP Japan 2015 Readers Award: Selection of comments from general users
In addition, the committee noted that Canon's promotional efforts in Japan were successful in generating buzz for the camera, lauding the Company's marketing materials, which included seven catalogues that each focused on a different photography genre, as appealing and easy to understand.
Winner of the 2015 Lens of the Year award, the EF11-24mm f/4L USM ultra-wide-angle zoom lens was recognized by the committee for achieving the world's widest angle of view starting at a minimum focal length of 11 mm, without any of the image distortion unique to fisheye lenses. The committee also noted that, thanks to the generous use of cutting-edge optical technologies and lens-coating technologies, the EF11-24mm f/4L USM effectively corrects for aberrations commonly associated with ultra-wide-angle lenses, delivering a level of image quality capable of supporting use even with cameras with high pixel counts. Concluding, the committee said that the lens offers specifications and a perspective that are “truly unique.”B&H carries the Canon EOS 7D Mark II (review) and the EF 11-24mm f/4L USM (review).
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