Canon EF-M Mirrorless Lens. This lens is designed specifically for Canon mirrorless cameras such as the EOS M6 Mark II. It uses an entirely different mount than the standard Canon EF and will not mount to those cameras.

Macro and Super Macro. You read that correctly. The Canon EF-M 28mm f/3.5 Macro IS STM features both standard macro and “Super Macro”, enabled by rotating the lens retract dial. As cheesy as that sounds, 1.2x magnification at its 3.66" minimum focus distance is no joke. Just keep in mind that’s 3.66" from the plane of focus AKA sensor, not the front of the lens.

Macro Lite LED. When your subject is an inch or less from the front element, it’s quite difficult to light evenly. The EF-M 28mm features an integrated front-facing LED light to more easily light even skittish subjects. There are three levels of brightness, and light pattern can be configured to left, right, or both sides lit simultaneously. This light is phantom-powered, drawing needed power from the camera’s battery.

Hybrid IS. Much like the system found in the pro-grade Canon 100mm f/2.8L IS Macro, this Hybrid Image Stabilization helps to minimize camera shake vertically, tilted and at an angle.

Compact and Retractable. Tipping the scales at 0.29 lbs., the EF-M 28 Macro retracts to just 1.79 in. when not in use. In other words, you won’t even notice it in the bottom of your camera bag. It includes a screw-on lens hood that adds an external filter threading for attaching a 43mm filter.