Nikon Announces "Eyes of Nikon" and "Masters of the Light" Photo Collections

From Nikon:

A complete collection of original photos by photographers active around the world

TOKYO - Nikon Corporation is pleased to announce the completion of "Eyes of Nikon" (published by D.D.WAVE Co., Ltd.), a collection of images by photographers active the world over, as part of activities commemorating the 80th anniversary of NIKKOR photographic lenses. "Eyes of Nikon" will feature images in which the unique characteristics of individual lenses are maximized by distinguished photographers, as well as explanations of NIKKOR lenses by developers themselves with the history, background, intent, and technologies behind the design and development of those lenses.

At the same time, "Masters of the Light", a collection of artistic images photographed with digital cameras and lenses, and created with the full cooperation of Nikon, will be available around the world through D.D.WAVE Co., Ltd.

Based on the theme, "ART meets TECHNOLOGY makes HISTORY", the international photographers contributing to these two photo collections have aimed for the ultimate in photo quality and made the most of NIKKOR lens technologies cultivated over the past 80 years to express the world of photographic art. All images in the two collections were captured using Nikon cameras and lenses.

What's more, a photo gallery tied to "Eyes of Nikon" will be launched on the global brand site, "nikkor.com" to coincide with release of the photo collection (scheduled for December). "nikkor.com" offers online contents created to share the appeal of NIKKOR lenses with the world. The website continuously offers insight into the epoch-making technologies Nikon has developed with artistic images and explanations of the lenses used to capture them, allowing visitors to the site to get to know NIKKOR lenses from a variety of angles.

Throughout its long history of developing and utilizing optical and other advanced technologies for use in the development and manufacture of cameras and lenses, Nikon has proposed many ways to enjoy photography. Nikon will continue offering varying lenses that will further enhance the reliable quality of our cameras equipped with new technologies.

Photo collection release overview

"Eyes of Nikon"

A collection of original photos by twenty photographers active around the world, as well as explanations of the NIKKOR lenses.

Publisher: D.D.WAVE Co., Ltd.
Release: Scheduled for release on December, 2013
Availability: Japan, the U.S., and countries in Europe, Asia and other regions around the world
Languages: English, Japanese, Chinese
Specifics: 210 x 297 mm, 192 pages, soft cover
Contributing photographers: Ahn Jun, Andrea Bruce, Bob Martin, Colston Julian, Craig Jones, Daisy Gilardini, Donald Miralle, HASHi, Hiroshi Kaneko, Kabo, Marcelo Gomes, Keith & Mark Sutton, Norihito Ogata, Phil Knott, Taisuke Koyama, Takao Fujita, Tomoko Suwa-Krull, Topaz Leung, Yoi Kawakubo, Yuhki Touyama

"Masters of the Light"

A collection of artistic images photographed with digital cameras and lenses

Publisher: D.D.WAVE Co., Ltd.
Release: Scheduled for release on December, 2013
Availability: Japan, the U.S., and countries in Europe, Asia and other regions around the world
Languages: English, Japanese, Chinese
Specifics: 250 x 300 mm, 192 pages, hardcover
Contributing photographers: David Bailey, Hanayo, Ichigo Sugawara, lwan Baan, Juergen Teller, Marcelo Gomes, Michael Kenna, Phil Knott, Ryan McGinley, Wing Shya
Art director: Neville Brody

Primary "nikkor.com" contents

History: Contents outlining the history of NIKKOR lenses. Introduction of the optical technologies and other advanced technologies adopted for past lenses. Launch scheduled for December 2013.

Technology: Introduction of unknown stories and design intent that gave birth to NIKKOR lenses through interviews with designers, developers, and those who manufactured the lenses at the Tochigi factory. *Launch scheduled for December 2013

Eyes of Nikon: Photo gallery tied to the "Eyes of Nikon" photo collection. Photos by the world's top photographers with explanations of the NIKKOR lenses used to capture the photos by developers of the lenses. *Launch scheduled for December 2013

NIKKOR — The Thousand and One Nights: Tales by Nikon engineers detailing the unique characteristics of NIKKOR lenses, as well as their past, present, and future.

Adorama carries Nikon Nikkor Lenses.

Posted: 11/1/2013 7:29:57 AM ET   Posted By: Sean
Posted to: Nikon News    
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