Lensbaby Announces Sweet 50 Optic

Note: This announcement from last month flew under my radar. Better late than never! [Sean]

PORTLAND, Ore, – August 19, 2014 – Lensbaby, one of the world’s leading makers of creative-effects camera lenses, today announced the availability of the Sweet 50, a 50mm selective-focus optic compatible with the Lensbaby Optic Swap System for DSLR, mirrorless and motion picture cameras.

The Sweet 50 optic is a 50mm selective focus optic with a 12-blade adjustable aperture ranging from f/2.5 through f/22. Along with controlling depth of field, the aperture controls the size of the sweet spot of focus. The Sweet 50 is part of the Lensbaby Optic Swap System and is mounted to the DSLR, mirrorless or motion picture camera via the Composer Pro lens body.

Product specs:

  • Manual focus
  • Curved field of focus optic (creates a spot of focus surrounded by blur)
  • Two multi-coated glass elements in one group
  • Minimum focus distance: 15 inches
  • Maximum focus distance: Infinity
  • 46mm front threads
  • Compatible with Lensbaby Composer Pro, Muse, Control Freak and Scout lens bodies

Pricing and availability

The Sweet 50 will be available on September 16 at Lensbaby-authorized photo specialty stores worldwide. It will sell for $299.95 (MSRP) with the Composer Pro lens mount or $119.95 (MSRP) for the optic only.

B&H carries the Lensbaby Sweet 50 optic.

Posted: 9/9/2014 1:54:35 PM ET   Posted By: Sean
Posted to: Canon News, Sony News    Category: Lensbaby News
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