October 4th, 2016 - Huntington Beach, CA - HOYA USA introduces SOLAS, a new series of IRND (Infrared Neutral Density) filters for photo and cinema cameras. Through the use of advanced materials and precision Japanese manufacturing the SOLAS series maintains neutral color transmission throughout the 1 to 10 stop density range while suppressing infrared contamination.
Hoya understands that today’s digital sensors are increasingly sensitive to all forms of light making it necessary to use neutral density filters to create the desired creative effect during exposure. Using a ND filter that maintains a consistent color balance throughout the density range is critical to the post-production process, saving time and money for photographers and cinematographers alike. The Solas series not only maintains a consistent color balance it also suppresses infrared radiation which often presents itself in the form of red noise or difficult to correct color-shift in the shadow areas of the exposed image.
Exclusive to the USA, the Solas IRND fitlers are available in the following densities and sizes:
If you’ve ever made an online purchase, you know images matter! Strong, impactful photography is super important to make your products stand out to buyers. It differentiates you from the competition, it shows the condition of the product along with its unique details and it can tell a story – a picture is worth a thousand words and maybe a thousand dollars!
In this multi-part series of articles, I’m going to start by sharing some quick tips to help you get the quality of your photography to a higher level so your products look their best. Then, I’ll share several techniques to get you started VERY inexpensively. Finally, I’ll progress into other techniques that require some investment – but are totally worth it to make your product photos truly stand out to potential buyers.
In the previous mail-in rebate program, there were only two (or possibly three) Tamron lenses which qualified for mail-in rebates. This time around, many of their most popular lenses (including their new 35/45mm primes) have been included.
As mentioned in a previous post, Canon decided to publish their upcoming rebate program a little early. While the former and now current programs were nearly identical, there are still a couple of published finer details which may help lead to wise purchasing decisions in the near future.
For instance, the EF 11-24mm f/4L USM rebate will increase from $100.00 to $150.00 on October 9. Want the lens? Wait until next week and enjoy a nice meal out as your reward for your patience.
Also, the EF 35mm f/1.4L II USM does not currently qualify for a rebate. However, on October 9 it will qualify for a $100.00 rebate through October 29.
One confusing thing about the new rebate programs is that Canon hasn't updated the eligibility dates on the documentation for the EOS 7D Mark II, 80D and 70D rebates. However, a quick check at various retailers indicates the older rebates indeed remain in the new program.
The new rebates run from October 2 - 29, excluding the exceptions listed above.
Update: The mail-in rebates have indeed been extended. To qualify for a mail-in rebate, you must purchase two eligible lenses (lenses that come in a camera kit do not count, and neither does multiple purchases of the same lens). See below for eligible lenses.
Canon USA typically waits until a rebate program ends before publishing details of the next rebate program (if there is one). However, in this case Canon has published details of the next round of rebate before the current programs have ended.
What does this mean for you? Well, if you're interested in a new piece of gear, you can compare the two programs to see if the rebate changes. If that particular piece of gear's rebate is higher in this rebate period, it's best to jump on it before tomorrow ends. Otherwise, if the item qualifies for a higher rebate program in the future, then all you need to do is wait a couple of days for the new program to go live.
Below you can see the current rebates which are set to expire October 1.
With that infromation, you should be able to compare September's rebates to October's rebates (found below) to see which program serves you best. The following rebates are live either from Oct 2 - 29, Oct 2 - 8, or Oct 9 - 29.
Making the everyday magical in your photography can often seem like a daunting challenge, but with a little shift in perspective, some technical tips, and a bit of creative inspiration, you can turn "normal" into "extraordinary."
Looking at things with different perspectives is a key to making the everyday extraordinary. The proverbial "stop and smell the roses" expression isn't for nothing. It really can change your average day into something exceptional when you slow down, calm your mind, and see the details in life. Looking towards the small elements, the nuances, you can see true beauty. When the large picture becomes clouded and full of chaos or appears dull, take a moment to slow down and find beauty in the details with the following helpful tips.
How do we find ourselves in the normal? Start by seeking out authentic moments. Once you become an observer and allow life to happen around you, you can begin to see extraordinary things. There is no need to force this. The more relaxed and aware you can become, the more creative and beautiful your images will become.
The Canon W-E1 Wi-Fi Adapter Announcement stated that accessory would be available "early September 2016." Because a firmware update was necessary for compatible DSLRs to utilize the adapter, we expected a 7D Mark II firmware update would appear around the same time (which it did, September 8). But as September draws to a close, the W-E1 still hasn't shipped to preorder customers (myself [Sean] being one of them).
The lack of product availability begs a couple of questions, like...
What caused the W-E1's delayed release?
When can we expect the W-E1 to be available?
Unfortunately, there has been no official word from Canon pertaining to the delayed product availability. Therefore, we have no idea why the Wi-Fi adapter was not released at the beginning of September as scheduled. However, after numerous inquiries to various contacts over the past two weeks, I finally received word from two independent sources that the W-E1 would likely be available the last week of October (according to one source) or the first week of November (according to the other).
Regardless of whether the W-E1 is available at retailers the last week of October or the first week of November, all indications are that preorder customers will be waiting another month before Wi-Fi adapters land on their doorsteps.
As I mentioned in our Infrared Camera Conversion Review, having an infrared camera at hand greatly increases the "great light" portion of the day. It's well known that golden hour (shortly after sunrise and just before sunset) provides the greatest opportunities for capturing scenes with beautiful, interesting and/or compelling light in traditional photography. Typical landscape scenes don't as good in the middle of the day. And since there are a lot more hours in the day that aren't golden hours, that presents a bit of a problem from an inspiration standpoint for landscape photographers.
As landscapes captured in IR typically look best with a lot of hard, midday sun, getting an IR-converted DSLR can provide ample opportunities to capture beautiful landscapes with the sun right overhead.
Sometimes I'll simply grab my Super Color IR-converted EOS 7D and EF-S 10-18mm f/4.5-5.6 IS STM and/or EF-S 24mm f/2.8 STM and walk around my neighborhood to see what piques my interest. Typically speaking, my neighborhood isn't very inspiring from a landscape photography perspective. However, there are a few spots nearby that tend to draw my eye. This large oak tree in the middle of a field is one of them.
When it comes to IR landscapes, I typically set my camera to aperture priority (Av) mode at f/8, ISO 100 and let the camera choose the shutter speed (dialing in exposure comensation if needed). Considering that IR landscapes are typically captured at times with an abundance of ambient light available, using f/8 allows me to achieve near maximum sharpness (though the setting is just slightly above the camera's diffraction limited aperture, or DLA) while typically keeping everything in focus (assuming the point of focus exceeds the hyperfocal distance for the situation).
For the shot above, I used the EF-S 24mm f/2.8 STM and the exposure settings were f/8, 1/160 second and ISO 100.
I first inverted the red and blue color channels in post processing and then desaturated the yellow hues to achieve the traditional IR white foliage look while maintaining the blue color captured by the Super Color IR sensor. Click on the image above for access to a higher resolution version.