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 Monday, December 19, 2011
SanDisk Press release:
 
PANASONIC, SAMSUNG, SANDISK, SONY AND TOSHIBA JOIN FORCES TO COLLABORATE ON NEXT GENERATION SECURE MEMORY SOLUTION
 
Five Companies plan to jointly form 'Next Generation Secure Memory Initiative'
 
December 19th, 2011-Panasonic Corporation, Samsung Electronics Co., Ltd., SanDisk Corporation, Sony Corporation and Toshiba Corporation today announced that they have reached an agreement in principle to collaborate on a new content protection technology for flash memory cards such as SD Cards and various storage devices. Under the "Next Generation Secure Memory Initiative"*1
 
The five companies will start preparing for licensing and promotion of HD (high-definition)-capable security for SD Cards and embedded memory for use in advanced consumer applications such as tablets and smartphones.
 
This content protection solution will be robust enough to protect HD content. A high level of content security will be realized through the use of the initiative's technologies, including unique ID (identification) technology for flash memory and robust copy protection based on public key infrastructure.
 
The five companies believe this technology will enable various HD content applications such as HD network download, broadcast content to go and HD Digital Copy/Managed Copy from Blu-ray Disc™*2 media.With these applications, users can enjoy HD content on a wide range of devices, including Android™*3-based smartphones and tablets, TVs and Blu-ray™*4 products.
 
The five companies believe that they each can make substantial contributions that, when combined, will enable them to start licensing the new secure memory technology early next year. The five companies expect to see adoption of flash memory products and various embedded flash memory solutions using this technology in the market in 2012.
 
"Panasonic has always been an innovator in providing the best possible content viewing experience in the living room through development of Blu-ray and Blu-ray 3D™ technologies and products" said Yoshiyuki Miyabe, Corporate CTO, Panasonic Corporation. "With our new secure memory solution, we are excited to create a strong link between the living room experience and the mobile experience. Now consumers can enjoy watching premier content, such as movies, on the go with their smartphones and tablets".
 
"Samsung believes that the time is ripe for an advanced security solution and welcomes the opportunity to deliver a highly viable solution using flash memory chips. Samsung's ongoing commitment to technology excellence will now further extend to early market availability of high-performance NAND technologies implementing the new advanced security solution," said Young-Hyun Jun, Executive Vice President, Memory Business, Samsung Electronics. Co., Ltd.
 
"Consumers are ready for a solution that enables the effortless consumption of online and offline content across multiple device platforms," said Sumit Sadana, Senior Vice President and Chief Strategy Officer for SanDisk. "SanDisk looks forward to building on its history of innovation in the Flash industry by delivering optimized memory solutions to enable this new usage model with robust security technologies that can protect premium content."
 
"We believe the secure solution created by this initiative will enable customers to enjoy high quality experiences anytime, anywhere. Sony has always been focused on bringing amazing experiences to people through highly-advanced technologies in content creation, content distribution and picture display," said Hiroshi Yoshioka, Corporate Executive Officer and Executive Deputy President, Sony Corporation.
 
"This technology will open a new door to flash memory applications. As a flash memory manufacturer, we are pleased that our flash memory technology will contribute to bringing people more convenient and exciting experiences of HD content. We will continue our development efforts to create surprising innovation," said Yasuo Naruke, Corporate Vice President, Vice President, Memory Division, Semiconductor & Storage Products Company, Toshiba Corporation.
 
About 'Next Generation Secure Memory Initiative'
 
'Next Generation Secure Memory Initiative' (a tentative name) is a collaboration of Panasonic, Samsung, SanDisk, Sony and Toshiba to license and promote HD (high-definition)-capable security for SD Cards and embedded memory for use in advanced consumer applications such as tablets and smartphones. For the details, please visit http://nextgenerationsecurememory.com/
 
*1 "Next Generation Secure Memory Initiative" is the tentative name, it will be decided later.
 
*2 "Blu-ray Disc", "Blu-ray" and "Blu-ray 3D" are trademarks of Blu-ray Disc Association
 
*3 "Android" is a trademark of Google Inc.
 
*4 "Blu-ray Disc", "Blu-ray" and "Blu-ray 3D" are trademarks of Blu-ray Disc Association
Category: SanDisk News
Post Date: 12/19/2011 3:17:47 PM CT   Posted By: Bryan
 Wednesday, September 14, 2011
SanDisk has announced a long list of new products (press release) including the 64GB SanDisk Extreme® Pro™ SDXC™ UHS-I Card and the ImageMate® All-in-One USB 3.0 Reader/Writer.
Category: SanDisk News
Post Date: 9/14/2011 12:41:55 PM CT   Posted By: Bryan
Eye-Fi Press Release:
 
Eye-Fi’s Patented Wireless Technology and SanDisk’s High-Quality Flash Memory Enables Consumers to Capture, Back Up, Organize and Share Photos on the Go
 
MOUNTAIN VIEW, Calif., September 14, 2011 — Eye-Fi Inc. (www.eye.fi), makers of the world’s first wireless memory card, today announced an exclusive distribution agreement with SanDisk, a global leader in flash memory storage solutions. The relationship combines Eye-Fi’s strong partner ecosystem with SanDisk’s broad retail presence to deliver a co-branded SD™ wireless memory card to consumers throughout EMEA (Europe, Middle East and Africa).
 
The SanDisk® Eye-Fi Wireless memory card allows consumers to instantly transfer photos and videos from a camera to a nearby smartphone or tablet; when within range of Wi-Fi®, the files can glide seamlessly to a computer. Consumers can then organize and share the content to social media or online sites. Eye-Fi expands SanDisk’s product portfolio and addresses the needs of an increasingly mobile, connected world of digital photography. Consumers who purchase the card will also receive access to Eye-Fi services such as Eye-Fi View, a cloud-based storage solution.
 
“Since 2005, we’ve been building an imaging ecosystem that delivers a connected photography solution that helps people more easily view and share their digital photos, freeing images from devices and releasing them into people’s lives. SanDisk has built wide brand awareness in the memory space and enjoys strong distribution throughout EMEA,” said Yuval Koren, chief executive officer and co-founder of Eye-Fi. “This relationship will deliver a connected solution into more hands and more cameras faster than we could ever have imagined.”
 
“Eye-Fi’s convenient wireless solution and our high-quality flash memory allow consumers to easily back up, organize and share their digital photos and videos,” said Pascal de Boer, vice president, retail sales, SanDisk. “Now consumers can capture a photo, transfer it to a nearby mobile device and share it with the world, all without ever removing the memory card from their camera.”
 
The SanDisk Eye-Fi Wireless memory card comes in 4GB and 8GB capacities and features Class 4 minimum sustained write speed, 802.11n wireless performance, automatic backup, social media integration and Endless Memory. Eye-Fi continues to directly distribute its eponymous line of cards throughout the U.S. at both specialty stores and at top retailers like Best Buy, Target and WalMart, and recently increased distribution in Japan.
Post Date: 9/14/2011 12:34:26 PM CT   Posted By: Bryan
 Monday, January 17, 2011
SanDisk has announced Extreme Pro SDHC UHS-I Cards (press release) along with the Extreme Pro ExpressCard Adapter designed for these and other SDHC cards.
Category: SanDisk News
Post Date: 1/17/2011 10:34:08 AM CT   Posted By: Bryan
 Thursday, January 6, 2011
SanDisk has announced the world's fastest high-capacity compactFlash card - the SanDisk Extreme Pro CompactFlash 128GB Card with VPG.
 
"SanDisk Extreme® Pro™ CompactFlash® Card Offers Unprecedented Combination of Speed and Storage-Up to 100MB/sec Write Speed and 128GB Capacity"
 
At $1,499.99 MSRP, most of us will not be filling up our Pixel Pocket Rockets with these.
 
Press Release
Category: SanDisk News
Post Date: 1/6/2011 2:08:37 PM CT   Posted By: Bryan
 Thursday, June 24, 2010
Category: SanDisk News
Post Date: 6/24/2010 12:41:25 PM CT   Posted By: Bryan
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