Joby News at The-Digital-Picture.com

JOBY Announces GripTight Smartphone Stands

Wed, 24 Oct 2012 07:29:41 CDT

From JOBY:

Revolutionize Your Smartphone Photography and Videography with JOBY GripTight Smartphone Stands

JOBY Unveils 3 iPhone® & Android™ Stands for Smartphone Users Craving Creative Possibilities

SAN FRANCISCO, Calif., October 24, 2012 – JOBY JOBY is excited to announce the launch of the GripTight™ collection of Android and iPhone stands, versatile and universal solutions for smartphone users who take photos, capture video and view media everywhere they go. Known for its award-winning flexible GorillaPod™ camera tripods, JOBY expands creative possibilities with this new collection of stable, compact, lightweight and ultra-portable products that fit the best-selling smartphones (including iPhone® 5, Samsung Galaxy S® III and Nokia Lumia 920) – with or without protective cases.

The GripTight products let you create your own portable photography and video studio by helping you improve photo clarity, shoot from unique perspectives, capture shake-free video, and enhance your photo and video apps. Comfortably watch and enjoy video, browse websites, or Skype and video conference anywhere and everywhere. All thanks to the stable, hands-free positioning of these innovative designs.

"Because smartphones are now the cameras that are always on hand, consumers are using these devices more frequently to shoot photos and video," said Laura Kawakami, JOBY brand and product marketing director. "Our versatile GripTight collection empowers iPhone® as well as Android™ and Windows® smartphone users to 'get a grip' on creativity and discover even more ways to use their smartphone cameras."

The rock-solid GripTight Micro Stand is the only pocket-sized smartphone stand in the market. Designed with a steel inner frame and zinc alloy legs, the Micro Stand is sleek and durable enough to stash in a pocket or on a key chain for on-the-go convenience. Grippy, rubber feet allow users to stabilize their smartphones on uneven surfaces, and the mini-ballhead tilts 36 degrees in any direction for precise control of photo and video composition. The Micro Stand is ideal for smartphone photographers who want to be in their photo with friends or who love to watch YouTube™ videos in a café. It's portable, convenient and easy to set up.

The GripTight GorillaPod Stand is an incredibly adaptable and all-terrain solution. Designed with flexible, wrappable joints and grippy, rubber feet, this solution allows users to secure their smartphones to all kinds of objects and stabilize them on all types of surfaces for the optimal perspective as they shoot photos, capture video and enjoy media. Ideal for city and wilderness adventures, the GripTight GorillaPod Stand is the perfect companion on an urban trek while photographing meals for a foodie blog, or on your next camping trip for setting up in-tent movie nights.

The innovative GripTight Mount is compatible with GorillaPod™ camera tripods and standard tripods via a universal, stainless-steel ¼-20" thread. The Mount makes it easy to stabilize and position your smartphone to do everything from composing a challenging shot to capturing a time-lapse photo series or capturing a full-length video.

Stable and hands-free. Compact and lightweight. Designed for limitless possibilities and almost any smartphone, the GripTight collection from JOBY allows smartphone users to expand their creativity and improve their mobile photography and videography with three versatile, portable products that make perfect gifts for the holidays.

The GripTight Mount is available for $19.95 (US MSRP). The GripTight Micro Stand and GripTight GorillaPod Stand are available for $29.95 each (US MSRP). All products may be purchased at popular big-box retailers, consumer electronics, mobile and online stores, and at joby.com.

B&H carries JOBY products.

Joby Announces Camera Strap Line

Tue, 18 Sep 2012 08:00:57 CDT

From Joby:

Revolutionary Camera Strap Line Delivers Comfort & Performance for Photographers

JOBY Brings Breakthrough Design Expertise with a New Ultra-Comfortable Camera Strap Line

SAN FRANCISCO, Calif., September 18, 2012 – JOBY is excited to announce the launch of its innovative line of comfortable, high-performance camera straps: the JOBY UltraFit Sling Strap™ and JOBY 3-Way Camera Strap™. Known for its family of best-selling, flexible GorillaPod™ tripods, JOBY extends its technical design expertise to reinvent and refresh this essential camera accessory for shooters on-the-go. The camera straps are designed to accommodate both CSC (compact system camera) and DSLR cameras and are available in a quick-draw, cross-body design for men and women, in addition to a versatile 3-way wearing option.

“We opened up the possibilities for photographers to take their cameras anywhere and position on any surface with our breakthrough tripods,” said Michael Jue, director of product development. “Now we’re thrilled to offer a line of camera straps that combines the latest technology with premium materials to provide incredible comfort and quick camera access so photographers can shoot more efficiently on-the-go. Through rigorous testing with pro photographers, we’ve designed straps that make the camera feel lighter and conveniently accessible for hours, whether you’re shooting a breathtaking landscape on a hike or capturing a moment in a crowded tourist destination.”

The JOBY team conducted extensive user studies with more than 500 photography professionals and enthusiasts and pinpointed how camera straps should fit and move on the body. This exhaustive research resulted in the patent-pending UltraFit Sling Strap™, with separate versions designed specifically for men and women. It is built with JOBY’s exclusive UltraFit Layered-Pad Technology™ for lightweight support without the bulk of thick padding. An ergonomically placed pivot ring and pressure-relieving foam pad allow the strap to conform to the shoulder and torso of the body and evenly distribute the weight of the camera for long-wearing comfort.

In both the men’s and women’s sling straps, the innovative SpeedCinch™ system secures both camera and strap close to the body to free up the photographer’s hands and keep the camera secure when shooting in busy or crowded environments. When going for the next shot, the system automatically extends the strap length so the photographer can bring the camera to eye level in one fluid and fast motion. In both versions, premium materials such as stainless steel and glass-filled nylon plastic provide superior durability and a secure connection to a camera via a ¼-20" threaded accessory mount.

JOBY designed the patent-pending 3-Way Camera Strap™ to offer photographers a versatile and portable solution with three wearing modes: wrist, neck and shoulder. A convenient alternative to wrapping a neck/shoulder strap around the wrist, this compact strap allows shooters to minimize muscle fatigue with multiple ways to support the weight of the camera. The 3-Way Camera Strap™ allows quick access to impromptu shots in wrist mode or a hands-free option to change lenses in neck/shoulder mode. The breakthrough design uses retractable Dyneema® cord (providing up to 90 pounds or 40.8 kilograms of tensile strength) to adjust the strap length and secure the camera in place.

The new UltraFit Sling Strap™ is available in both male and female options for $49.99 (US MSRP). The new 3-Way Camera Strap™ is available for $39.99 (US MSRP). The JOBY camera strap line may be purchased at popular photo specialty, consumer electronics and online stores and at joby.com.

Revolutionary design. Ultra-comfortable fit. Superior performance. The new UltraFit Sling Strap™ and 3-Way Camera Strap™ designs from JOBY create a new standard in camera straps and give photographers the freedom to shoot on-the-go with incredible comfort, fluidity and speed.

B&H carrries Joby products.

Joby Announces Three New Camera Tripods

Thu, 29 Sep 2011 18:26:23 CDT

Joby Press Release:

JOBY UNVEILS THREE INNOVATIVE NEW CAMERA TRIPODS FOR HOLIDAY SEASON

New Additions to the Popular GorillaPod Family Support Compact System Cameras and Photography On-the-Go

September 28, 2011, SAN FRANCISCO, CALIF.: – JOBY is pleased to announce the launch of three new portable tripods to extend the innovation of the massively popular GorillaPod product line: the GorillaPod Micro 250, GorillaPod Micro 800 and GorillaPod Hybrid. The three new products are designed to meet the needs of today’s digital camera consumer, whether an enthusiast who shoots on-the-go with a point-and-shoot camera or prosumer sporting the latest compact system camera.

“The JOBY brand has its heritage in photography – that creative passion is in our blood,” explains chief executive officer Forrest Baringer-Jones. “Since the GorillaPod Original launched more than five years ago, we’ve made it our mission to inspire consumers with innovative camera accessories. We’re thrilled to strengthen our core family of GorillaPod flexible tripods with the new GorillaPod Hybrid designed specifically for popular compact system cameras and new GorillaPod Micro series, a pair of revolutionary, portable, always-on micro tripods. At $19.95 - $39.95, the products make perfect gifts for any type of photographer.”

Forever at your camera’s side, GorillaPod Micro is the indispensable companion for your point-and-shoot as the first always-on tripods that offer the stability, range of movement and versatility of full-size supports. Elegantly concealed beneath the base of the camera, the sleek form is convenient to carry and easily fits in any camera case or pocket. The aluminum and zinc alloy construction is engineered for dependable stability, quick deployment and precise ball positioning. Plus, the colorful rubber grips provide rock-solid footing on any surface. Now you can capture crisp low-light landscapes, join group portraits and record time-lapse party scenes, wherever your adventures take you.

The GorillaPod Micro series represents a revolution in camera positioning and stabilization on-the-go with sleek, always-on tripods that feature a machined aluminum positioning ball with up to 36° of movement in any direction. The GorillaPod Micro 250 supports point-and-shoot cameras weighing up to 250g (8.8 oz.), while the GorillaPod Micro 800 supports hybrid cameras weighing up to 800g (1.75 lbs.).

Designed for the rapidly growing segment of compact system cameras (CSC), the GorillaPod Hybrid supports cameras weighing up to 1kg (2.2 lbs.) and is the perfect versatile tripod for the demanding, active photographer. The flexible, wrappable legs provide rock-solid stabilization on any surface and integrated aluminum ball head (±90° tilt, 360° pan) enable precise positioning to capture professional-quality images without the size and weight of a traditional full-size tripod system. Whether you’re staging a last-second street portrait, shooting time-lapse photos or recording stable, shake-free video, GorillaPod Hybrid unleashes the power of your hybrid camera.

The $19.95 GorillaPod Micro 250 is available in grey, red, and blue. The GorillaPod Micro 800 retails for $29.95 in grey, while the GorillaPod Hybrid is available in grey and red for $39.95. All three new GorillaPod products are available for purchase today at popular photography, consumer electronics, outdoor retailers and internet stores, including Adorama, Amazon.com, B&H and more.